How recording your consulting sessions can help you work less and earn more
If you’re a coach or consultant, you probably find that you spend a lot of time repeating advice.
While this is good for the customer, it is not good for you. It’s a waste of time.
So what can you do about it?
What about recording those sessions?
As the creator of over 157 hours of business and marketing audio interviews (several of which offer a consultation with me), here’s what I do.
I get permission from people to record the consultations, then I record them.
There are two great benefits to conducting such sessions in this way.
First of all, recording the sessions frees up your time. I can direct people with similar questions to areas on my website where they can get the answers they need in digital audio form.
This gives me more time to do the things I want to do, like go for a run, have lunch with my wife, or play with the kids.
The other advantage of recording your consultation sessions is that they can be used to increase the value of your information products.
For example, you could sell an interview with a marketing consultant for $97. But if I include an additional 10 hours of case studies, real-life situations where I (or another consultant) help people over the phone, the perceived value of that product has increased dramatically.
As a result, I am able to charge more for the product.
So what about that? Are you in a situation where you could record your consultation sessions?
If the answer is yes, do it and you will get paid more and work less. This can’t be a bad thing, right?