To Do List Webinar
There is a lot to do to organize a successful webinar. But, if you arrange to get everything done ahead of time and have a cheat sheet or to-do list to help you not forget anything, then you will go through it without a problem. Let this be the beginning of your cheat sheet.
Choose the software
Write down the features you want the software to have so that you can run a webinar smoothly. Try a few different types of software, and then choose the software you want to use.
Define your audience
Who do you want to send your message to? It may seem strange to choose your audience first, but doing so will make it easier to choose your topic. If you know who you’re talking to, you can customize any topic to suit them.
Develop a specific theme
Your topic should be something that solves an important problem for your audience. What is a big problem they have that you can solve?
Put a date
Setting a date early in the planning process is essential to achieving this. If you wait too long to perfect everything, you won’t. Set a date and then move backwards on your calendar by setting everything.
Choose a title
With this information, develop a working title. You can also use job titles to provoke your audience a bit. You can develop a poll to allow them to choose one of the titles.
Set your goals for the event
Set specific goals for your webinar, such as adding 100 specific subscribers to your email list or selling five new memberships to your exclusive inner circle club. Write it down so you can see it every time you start developing a copy.
Create a series of email autoresponders
When people register early for the event, it’s great to have them listed with a series of auto responders connected to keep them informed and excited about the upcoming event.
Create a landing page
Using your title and your event summary, add it and create a landing page that makes people want to sign up for your event. Make it as simple as possible. Don’t ask the attendees too many questions or they will slip away and you will miss out.
Develop any form you need
Both your joint ventures and your assistants will need forms. You will need to use forms to collect information about everyone on both sides of the fence. You can use something like Google Forms.
Invite joint venture partners
Once you know the focus of the event, you can invite joint ventures to host the event with you. Decide on speaker rules and responsibilities ahead of time, and then invite four times as many as you think you need to apply to be speakers.
Prepare the web copy
Get to work writing your event copy or have someone do it. Even before the rest of the work is done, you need to start marketing your event as soon as possible.
Prepare an event page
With that information, make your event page with all the information about the speakers, the topic and the benefits of attending.
Collect speaker information
As the speakers turn in their information, which should have a strict deadline, please add it to the event page.
Send press releases
As soon as the date is set, the title chosen and the event is scheduled, you should submit a press release about your event.
Invite everyone
It might sound like something you’d think about, but invite everyone you know on your lists and have the speakers invite people from their lists. Create a deadline to start doing that.
Create a bonus for attendees
Everyone loves unannounced bonuses and opportunities. You can use these bonuses as they sign in to annoy your audience that hasn’t signed up, but keep them a secret from people who have signed up.
Collect speaker slideshows
You never know what might happen, so it’s a good idea to collect speaker slides. They are also great additional material for webinar attendees who want to download them to follow along with a speaker.
Practice
Hold a practice with the speakers about a week before the live event. Make it private and have each speaker appear, share your screens, check your volume, and just take five minutes to make sure everything works.