GetResponse review: the pros and cons
As an internet marketer, when I started my online business, I knew that I needed a tool to be able to send messages to my email subscribers on autopilot. So I signed up for GetResponse. There are several autoresponder services and each has its own positives and negatives. Below is a review of what GetResponse has to offer, its advantages and disadvantages.
You can then decide for yourself if it is the best option for you.
Responsive email design
This means that your email sent to your list appears readable and attractive in SOME device. What most internet marketers generally consider is the people who read your emails on their PCs. If this is what you think, I’m sorry to say that you may be leaving a lot of money on the table. You may be losing up to 42% of the people who have signed up to your list. And the surprising thing is that only 25% of internet marketers optimize their emails for mobile devices.
With GetResponse, your email subscribers can read YOUR email, not only on their PC, but also on their phones and tablets.
A truly free trial
You are free to use your service FREE for 30 days. And when registering, you don’t need to enter your credit card details. And that’s where GetResponse excels.
What I mean is that if your credit card information is not collected, there is no way you will be charged even after the 30 days expiration in case you are not satisfied with your services and then forget to cancel the subscription (the only thing is that your account will be inactive).
Split test
This option gives you the opportunity to test each of your campaigns and see how well each is doing. You will be able to evaluate how well your list subscribers respond to your emails in terms of how many people open your emails, how many click the link it contains, how many buy your products or services.
You can test details like the subject lines that get the best response, the content, the time of day that they get the best response, the day of the week, and the field email that gets the best response from your subscribers.
You can also configure which parameters are most important to your messages, be it open or click rates. You can choose if the autoresponder should send the message with the best reply automatically or if you want to choose manually.
And then you get a summary of your results on one page at a glance
Importing contact details from list
With this, you can import your contact list from your PC to your GetResponse account and then set up auto-reply messages to communicate with them.
This is especially useful if you’ve built a subscriber list (probably from another autoresponder service) and then backed up your data to your hard drive from your previous marketing efforts. And then you want to transfer your existing email list to your GetResponse account for whatever reason.
Also, you can import your list from your email clients like Microsoft Outlook, Gmail, etc. to your GetResponse account with one click.
And for people with many LinkedIn contacts, it’s easy to transfer your list to the GetResponse account or store their contact details in other services like Google Docs or SalesForce.
Email preview
This allows you to see how your message will look in all major email clients, for example, Gmail, Hotmail, Yahoomail, etc. with one click.
This means that you can correct any mistakes that make your message look unprofessional or unattractive before sending it.
And you won’t need to spend money to test your emails using expensive online software. You also won’t need to send emails to test addresses to see how your messages look.
For the preview there is also the option to check how it will look on mobile devices such as iPad, Android, iPhone, etc.
Auto answer service
This is the function that automates the sending of your emails. What this means is that all you have to do is compose your messages and then set and forget them. The software sends your series of scheduled messages to your list one after another, introducing them to your offers, your coaching lessons, or whatever you are sending them.
There are 2 types of automated messages:
1) Action-based messages
These are messages that are sent to your list based on whatever action they take, for example, if a person opens an email and clicks the internal link or when a person purchases a product from you, the autoresponder automatically sends them the download link (if the product is a downloadable product) or send them instructions on how or where to get their order without you having to do anything else.
2) Time-based messages
These are messages that your list subscribers receive at a particular time of day or on a particular day of the week. It all depends on when you want the message to reach them. And it can be unlimited messages per day. It remains for you to choose whether you want to send the message on Monday, Wednesday, etc. and at what particular time.
Web forms
These are the subscription form services that one needs as an internet marketer to collect people’s emails. Collecting people’s emails is one of the most important things anyone with an online business can do. The reason is that not everyone who comes into contact with your product’s sales page will buy the first time.
Many will be convinced in your follow-up messages and that is the reason why you have to have a form configured in your campaign.
The disadvantages
GetResponse Email support can be slow. There are times when an Internet marketer may have problems with their email delivery service. In that case, you will need to contact your autoresponder service provider to sort things out. And that’s where GetResponse needs to improve. It can take up to 2-3 business days to get back to you via email and that can be frustrating for me personally.
I hope with this GetReponse review you have been well informed about this autoresponder service provider. This will let you know if it meets your business email and internet marketing needs and help you make the right choice.
Wishing you every success in your internet marketing endeavor.